Startup Tag

Customer Acquisition Cost is one of the most important metrics a startup can use. Here is a detailed guide to help you leverage it. Customer Acquisition Cost (CAC) "is the cost associated in convincing a customer to buy a product/service." Using CAC as a health and growth metric...

Over the past year we’ve had the chance to talk with entrepreneurs from all over the world, and discover what makes a product or idea successful nowadays. For many, it’s very simple: Innovation. We know innovation has always been a key aspect when thinking about...

If a startup wishes to become successful and profitable, they must be able to realize some form of revenue.For the majority of service-based startups, this revenue comes from a subscription based model. When customers are paying for a service on a monthly basis, the revenue...